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Milton the Toaster

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Milton the Toaster


1971 - end of the 1970s? (Former mascot)


Pop Tarts container
Milton-shaped plate
Refrigerator magnet
Cartoon Dominos game
National Parks Paint Set

Milton the Toaster, or simply Milton, was the original mascot for Kellogg's Pop Tarts during the 1970s. He was very popular with children during that time and had many products made after him.


In the 1960s, Pop Tarts advertised its new product by an animated toaster named Milton and could not keep the shelves stocked because it became so popular. He had several products made in the shape of him, such as a mug, Pop Tarts container, a Milton-shaped plate, a refrigerator magnet, a cartoon dominos game, and a paint set. He was around during the 1970s but then disappeared. A similar toaster appeared during the 1990s, but was unrelated.


Pop tarts tv commercial 1975-76 with Milton the Toaster00:30

Pop tarts tv commercial 1975-76 with Milton the Toaster

1970 Kellogg's Pop Tarts TV commercial w Milton the Toaster00:30

1970 Kellogg's Pop Tarts TV commercial w Milton the Toaster


External LinksEdit

  • one night, mom took Milton to the bath with her
  • there was a loud bang and the lights went out
  • she was asleep
  • she is asleep.

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